Home / Courses / Igniting your B2B SMM strategy: Creative tactics for authentic engagement

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Unlock the potential of B2B social media marketing in this webcast, where we delve into strategic uses of social platforms to elevate brand presence and engage target audiences. 
With a focus on creativity and innovation, discover how LinkedIn and other channels can be transformed into dynamic tools for engagement and curiosity. Fara shares insights on common pitfalls to avoid, effective content strategies aligned with the buyer’s journey, and leveraging multimedia formats for maximum impact. 
Explore methods to maintain brand consistency and learn how AI and automation can optimize strategies without losing the human touch. Join us for this enlightening session to enhance your understanding of successful B2B social media marketing

    Marketers
    Sales representatives
    Managers
    Business owners
    1 webcast (30 min)
    1 PDF
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Who is this for?

    Business owners
    Marketers
    Sales representatives
    Managers

Unlock the potential of B2B social media marketing in this webcast, where we delve into strategic uses of social platforms to elevate brand presence and engage target audiences. 
With a focus on creativity and innovation, discover how LinkedIn and other channels can be transformed into dynamic tools for engagement and curiosity. Fara shares insights on common pitfalls to avoid, effective content strategies aligned with the buyer’s journey, and leveraging multimedia formats for maximum impact.
Explore methods to maintain brand consistency and learn how AI and automation can optimize strategies without losing the human touch. Join us for this enlightening session to enhance your understanding of successful B2B social media marketing

    1 webcast (30 min)
    1 PDF
Illustration

Our Expert

Fara Rosenzweig, VP of Marketing at Rapport by Speech Graphics, is an Emmy Award-winning marketer with over 20 years of industry experience. Known for her creative spark and analytical mind, Fara excels in Go-To-Market strategies, turning bold ideas into impactful, data-driven results. She revitalizes brands with her strategic prowess and fearless execution