Who is this for?
  • Marketers
  • Sales representatives
  • Business owners
  • Managers
In this webcast, we explore, together with Louise Grant, what truly drives successful partner onboarding and enablement beyond checklists and contracts. Drawing on years of experience managing global partner programs across telecom, IT, and cybersecurity, our speaker shares how effective onboarding sets the tone for long-term collaboration. You’ll learn why treating enablement as an investment rather than a cost is essential, how to balance automation with personal connection, and how early joint value conversations lay the foundation for lasting channel success.

From tailoring enablement across different markets to using AI for smarter, friction-free processes, this webcast unpacks the evolving landscape of partner programs. Expect practical guidance on engaging partners as true advocates, measuring meaningful success metrics, and maintaining momentum through continuous learning and feedback.
  • 1 webcast (25 min)

Our Expert

Louise is an expert in global partner program design and execution across Telecoms, IT, and Cybersecurity. As the founder of Loucerna, she helps organizations build and optimize partner onboarding, enablement, and Go-To-Market strategies that deliver measurable growth. With a focus on collaboration, channel effectiveness, and accelerated results, Louise empowers businesses to turn partnerships into powerful engines of success.